Key Takeaways
*Local SEO is essential for Houston businesses to be visible in search results.
*Keyword research should focus on what potential customers in Houston are searching for.
*On-page optimization involves crafting title tags, meta descriptions, and quality content.
*Google My Business is a critical tool for local SEO success.
*Mobile optimization is non-negotiable for reaching customers on-the-go.

Key Takeaways
* AI lead scoring helps you pinpoint the most promising prospects, saving time and resources.
* Personalized messaging, powered by AI, significantly increases engagement and conversion rates.
* Real-time lead capture ensures you're always ready to engage potential customers as soon as they show interest.
*Behavioral analysis through AI predicts purchasing patterns, helping tailor your sales strategy.
*Machine learning algorithms can uncover hidden patterns in customer data, leading to smarter business decisions.